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Lonnie Hirsch Blog-Hirsch Healthcare Consulting

Bernie Madoff Got One Thing Right

Bernie Madoff Got One Thing Right Since you are reading this article, I’m guessing my headline got your attention. So…

Lonnie Hirsch

Podcast: How Expense Reduction Analysts Can Save You A TON of Unnecessary Costs

How Expense Reduction Analysts Can Save You A TON of Unnecessary Costs Listen to my latest audio podcast interview with…

Lonnie Hirsch

Making the Case to Patients Against Postponing Care

Making the Case to Patients Against Postponing Care Many recent studies and reports point to an increase in postponement of…

Lonnie Hirsch

Why So Many Healthcare Marketing Dollars Are Wasted

Why So Many Healthcare Marketing Dollars Are Wasted More marketing dollars are wasted due to poor planning (or failure to…

Lonnie Hirsch

Helping Patients With High Deductibles is a Marketing Strategy (and the Right Thing To Do)

Helping Patients With High Deductibles is a Marketing Strategy How exactly is helping patients with high deductibles a marketing strategy?…

Lonnie Hirsch

Attracting More of the Patients and Services You Really Want

Attracting More of the Patients and Services You Really Want Whether you own or manage a medical practice, dental practice…

Lonnie Hirsch

Marketing to Your Patients Through In-Office Video Networks

Lonnie Hirsch

Marketing Telemedicine and Telehealth is Essential to Adoption

Marketing Telemedicine and Telehealth is Essential to Adoption Whether your organization provides telemedicine, telehealth or both, the application of an…

Lonnie Hirsch

Are High-Deductible Plans Transforming You Into a Cash Practice?

Are High-Deductible Plans Transforming You Into a Cash Practice? If your 2017 is off to a slower start than 2016,…

Lonnie Hirsch

Rebranding Your Healthcare Business – Risks vs. Rewards

Rebranding Your Healthcare Business - Risks vs. Rewards Rebranding for healthcare business has rewards when done successfully, but the risks…

Lonnie Hirsch