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Lonnie Hirsch Blog-Hirsch Healthcare Consulting

Direct Primary Care Practices Must Constantly Communicate to Grow and Survive

Direct Primary Care Practices Must Constantly Communicate to Grow and Survive Direct Primary Care is both a business model and…

Lonnie Hirsch

Remote Patient Monitoring & the Future of Telehealth

Remote Patient Monitoring & the Future of Telehealth Remote patient monitoring (RPM) has been around since the 1970s in one…

Lonnie Hirsch

How and How Much LinkedIn?

How and How Much LinkedIn? When it comes to LinkedIn tips, let’s start with a given. If you are actively…

Lonnie Hirsch

Healthcare Video Marketing

Healthcare Video Marketing: Strategy or Spaghetti Against The Wall? Healthcare video marketing is a powerful communications and engagement tool for…

Lonnie Hirsch

Retargeting Pros and Cons for Your Healthcare Organization

Retargeting Pros and Cons for Your Healthcare Organization Healthcare retargeting (also sometimes referred to as remarketing) is a commonly used…

Lonnie Hirsch

Get Bigger or Get Smaller FAST to Resist Corporate Takeover of Healthcare

Healthcare Trends: Get Bigger or Get Smaller FAST Independent physicians who want to stay that way have been fighting an…

Lonnie Hirsch

Trends In Hospital and Health System Marketing in a Rapidly Consolidating Industry

Trends In Hospital and Health System Marketing in a Rapidly Consolidating Industry Following is a transcript of the podcast interview…

Lonnie Hirsch

Online Marketing for Healthcare Practices

Online Marketing for Healthcare Practices – Why You MUST Have a Strategy Every marketing strategy, including all of the elements…

Lonnie Hirsch

Top 10 Reasons Physicians Struggle To Remain Independent – And What To Do About It

Top 10 Reasons Physicians Struggle To Remain Independent – And What To Do About It 1. Financial/Profitability Challenges The entire…

Lonnie Hirsch

The 8 Most Important Marketing Strategies for a Healthcare Practice – Part 1

The 8 Most Important Marketing Strategies for a Healthcare Practice - Part 1 In today’s busy, complicated, information-overload, short-attention-span environment,…

Lonnie Hirsch